Job Details

Marketing Specialist (Contract, Posting Open for 2 Weeks)

Location TORONTO, Ontario, Canada
Category Marketing
Job Opened January 7th, 2021
Education Bachelor's Degree
Job Number 200004I5
Job Type Full-Time
Remote Yes

job description

What This Position is All About

The Marketing Specialist will support in the development and implementation of the Integrated Marketing strategies that are flawless in execution, on time and on budget.  They will support the tactical implementation of marketing strategies by leading their direct business partners, agency partners and cross functional team members.


Who You Are:

  • Proactive decision maker who can work as part of a team by forming partnerships with appropriate internal and external resources and accomplishes goals using these relationships

  • A willingness to initiate change as the company grows in order to streamline processes and improve efficiencies

  • Innovative, tenacious and fanatical attention to detail

 You Also Have:

  • Bachelor’s Degree in Marketing or Commerce preferred

  • At least 2 years of demonstrated and progressive success in marketing, advertising and/or product management roles

  • Strategically minded with understanding of the marketing function (traditional and digital media), hash ad exposure and/or worked on brand, communications & media strategy 

  • Advanced knowledge of MS Word, Excel, PowerPoint with the ability and willingness to learn corporate technology 

  • Excellent verbal and written communication and customer service skills

  • Able to handle conflict with agility

 

As The Marketing Specialist, You Will:

  • Work with the Manager, Integrated Marketing to measure and review the ongoing effectiveness of the 360 marketing programs and communicate the results to the business partners. Based on results, develop and implement optimization plans to ensure the achievement of goals.

  • Analyze and research industry trends and consumer preferences in support of developing the 360 marketing strategies for the designated businesses. Research competitors advertising and to ensure a competitive advantage

  • Prepare and present marketing plan review decks for key business partners

  • Provide coaching and direction to the buying teams as required ensuring adherence to the marketing process 

  • Assist in building of the weekly business financial roll up documents as required 

  • Proactively respond to changing business trends

  • Under direction of the Manager, Integrated Marketing, help support the conceptualization, prioritization and calendarization of digital content and email strategy for an assigned area of business

  • Support story ideation and feature prioritization based on key trends, vendors, items

  • Prepares monthly photography requests


Your Life and Career at HBC

  • Be part of a world-class team; work with an adventurous spirit; think  and act like an owner- operator!

  • Exposure to rewarding career advancement opportunities, from retail to supply chain, to digital or corporate.

  • A culture that promotes a healthy, fulfilling work/life balance

  • Benefits package for all eligible full-time employees (including medical, vision and dental).

  • An amazing employee discount.